January 2 January 2017

  The legendary El Primero by Zenith appears attired in striking black and white variations. An intense black ceramicised case, chiaroscuro three-counter dial and sporty perforated rubber strap reveal a fascinating take on a watchmaking legend born in 1969. The Manufacture’s iconic El Primero 36’000 VpH epitomises high mechanical precision endowed with enduring charm. TheseRead More »


May 14 May 2016

Time Unites Twin Traditions of Production and Expertise     After celebrating the 50th anniversary of Cohiba with the creation of three commemorative limited editions, Rick dela Croix’s Ares Distributors is proud to announce: Manufacture Zenith pays a tribute today to this Cuban legend with the production of a watch that fits into the veryRead More »

Heritage Pilot Ton Up

May 4 May 2016

A new model with a strong character joins the Pilot Collection from Zenith. Its broad 45 mm-diameter aged steel case houses a legendary movement – the automatic El Primero 4069 chronograph calibre – and displays a vintage dial boasting perfect readability. The Heritage Pilot Ton-Up proudly takes its place in this iconic line composed ofRead More »

The Academy Christophe Colomb Tribute to The Rolling Stones

May 3 May 2016

The world of rock’n’roll trembles: The legendary group The Rolling Stones will perform for the first time in Cuba on March 25th. On the occasion of this unique concert, Zenith will launch an exclusive series dedicated to the association it has maintained with the British band since 2014. Combining technical virtuosity with craftsmanship, this prestigiousRead More »

ELITE LADY MOONPHASE, an Anthem to Femininity

March 5 March 2016

In 2016, the Elite collection by Zenith appears in a distinctly feminine guise. Elegance goes well beyond gender boundaries. While the recent Elite models can be admired on the wrists of men and women of discerning taste, the new Elite Lady Moon Phase embodies the essence of refined femininity according to Zenith. A subtle blendRead More »


January 14 January 2016

In the wake of the success achieved by the Elite 6150 model, the Manufacture Zenith is enriching the same collection with a new chronograph equipped with the prestigious El Primero movement. In a subtle blend of classicism and modernity, the Elite Chronograph Classic beats at the high frequency of El Primero Calibre 4069. Its finelyRead More »


January 8 January 2016

EL PRIMERO TOURBILLON High-frequency horological complication The new El Primero Tourbillon models offer a unique combination by associating a prestigious tourbillon with the high frequency (36,000 vph) of the world’s most precise series-made chronograph – the legendary El Primero developed by Zenith in 1969 – as well as a patented date display. These elegant tourbillonRead More »


January 6 January 2016

150 years is a milestone worth celebrating An asset as precious now as in yesteryear: daring… One of the first industrial watch Manufactures in the modern sense of the term was born in a small Swiss village. To fully grasp the revolution such a company represented at the time, it is well worth trying toRead More »


November 29 November 2015

Succumb to temptation with the new Elite 6150 To conclude Zenith’s 150th anniversary celebrations on a high note, the Manufacture presents the new Elite 6150. Embodying the core values of passion, elegance and sophistication, this timelessly elegant watch marks the transition between Zenith’s great history and heritage and its future oriented vision. Equipped with theRead More »

ZENITH Celebrates 150 Years with Tribute to The Rolling Stones

October 15 October 2013

In 1969, just a few months before humankind’s first steps on the moon, a watch-maker presented El Primero the world’s first integrated automatic chronograph movement. That same year, one of the world’s best-known rock bands reached the height of its fame. To celebrate this pivotal date, Zenith is launching a new version of the ElRead More »